Featured Retailer

Deep Roots Market

Deep Roots Market in downtown Greensboro is a full-service grocery store that has been cooperatively owned for the past 42 years. That’s quite an accomplishment in this age of rapid and dynamic change in the retail grocery industry. Their stability is clearly tied to community engagement. In 2018, over 700 people voted to give Deep Roots their annual “Neighborhood Favorite” award. We’re proud to be their primary supplier of pasture-raised local meats since 2016 (?). For all you Triad shoppers, come check out the wide selection of Firsthand Foods products, including fresh steaks and roasts, pork chops and tenderloin, and ground beef and lamb.